MCGHealth won three bronze awards in the inaugural CLIO Healthcare Awards, an international advertising competition produced by Nielson Business Media.
A direct mail piece and a radio commercial advertising the MCGHealth Sleep Disorders Center took wins, and a direct mail piece about the MCGHealth Chest Pain Center earned an award. The CLIO Healthcare Awards is an extension of the CLIO Awards, one of the world’s most recognized competitions for advertising, design and interactive media.
Because the health care industry accounts for more than a third of the U.S. gross national product and has become one of the most visible sectors of advertising, promotion and creative design in the last few years, the Nielson Group decided to establish a separate CLIO competition.
MCG Health, Inc. (d/b/a MCGHealth) is a not-for-profit corporation operating the MCGHealth Medical Center, MCGHealth Children’s Medical Center, the Georgia Radiation Therapy Center, and related outpatient facilities and services throughout the state. For more information, please visit mcghealth.org.